A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
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Seite viii
... criticize some person for the fault. (c) Follow the references given in the Table of Tasks to the relevant tactics in the alphabetically listed Collection of Tactics. (d) Read any you have time for. Then consider how best to use the ...
... criticize some person for the fault. (c) Follow the references given in the Table of Tasks to the relevant tactics in the alphabetically listed Collection of Tactics. (d) Read any you have time for. Then consider how best to use the ...
Seite 8
... Criticize , but neutralize its effect with praise Put together two contrary ideas in such a way that their opposition seems reduced Show strong feeling Show some matters are more important than others Choose the information most likely ...
... Criticize , but neutralize its effect with praise Put together two contrary ideas in such a way that their opposition seems reduced Show strong feeling Show some matters are more important than others Choose the information most likely ...
Seite 16
... Criticize Definite article 'the' Definition Deny Describe subjectively Descriptive phrase Direct address Division of material: create Balanced representation 'Either-or' fallacy Elaborated code Emphasis Euphemism 'Even' Exception: allow ...
... Criticize Definite article 'the' Definition Deny Describe subjectively Descriptive phrase Direct address Division of material: create Balanced representation 'Either-or' fallacy Elaborated code Emphasis Euphemism 'Even' Exception: allow ...
Seite 17
... criticism Information: add assess choose control Information flow Information flow: adjustments Informing Initiating move Inserted sequences Insinuate Interaction: begin Metaphor Metaphor: extended markers Metaquestions Metonymy ...
... criticism Information: add assess choose control Information flow Information flow: adjustments Informing Initiating move Inserted sequences Insinuate Interaction: begin Metaphor Metaphor: extended markers Metaquestions Metonymy ...
Seite 34
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A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
accept action agree allow appear argument attention avoid begin Bill bond cause choice choose close communication consider convention criticism Description detail difficult effect event example expect experience expressed face feel Further reading give given goals happen ideas important indicate indirect influence interaction interest interpretation involved kind language Leech less listeners material matter meaning meeting negative notice object occur offered one’s opinion particular perform perhaps person Persuasive value phrase Politeness position possible present problem produce question readers reasons recognize reference represented request requires response sentence share social someone speaker speaking specific speech statement strong suggests Svartvik tactics tactics Further reading talk Tasks things thought topic turn understand whole wish writing