A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
Im Buch
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Seite x
... experience. To deny the importance of one's daily happenings is to deny one's own importance. It would also be foolish because such happenings make a major contribution to people's understanding of the world, the establishment of their ...
... experience. To deny the importance of one's daily happenings is to deny one's own importance. It would also be foolish because such happenings make a major contribution to people's understanding of the world, the establishment of their ...
Seite xix
... experience in communication, though they may lack experience in the analysis of communication. The book is designed to give them help to examine their own practice, and that of the others they work with or who share their daily lives ...
... experience in communication, though they may lack experience in the analysis of communication. The book is designed to give them help to examine their own practice, and that of the others they work with or who share their daily lives ...
Seite 2
... experience Principle of least effort Rapport versus report : choose Reading : use Restricted code Tellable topic : choose Sociable language Sociable language : topics Topic Weak expressions Word choice Archaisms Clichés Metaphor ...
... experience Principle of least effort Rapport versus report : choose Reading : use Restricted code Tellable topic : choose Sociable language Sociable language : topics Topic Weak expressions Word choice Archaisms Clichés Metaphor ...
Seite 19
... experience 'Therefore' Title choice Topic Topic change Topic coherence: external internal Topic conflict Topic movement Triplets Turn: refuse request select next speaker yield Turntaking Understatement 'Unless' Validation of material ...
... experience 'Therefore' Title choice Topic Topic change Topic coherence: external internal Topic conflict Topic movement Triplets Turn: refuse request select next speaker yield Turntaking Understatement 'Unless' Validation of material ...
Seite 22
... experience as A. Consequently A. will be attracted to them as persons, and more inclined to heed what they say. The ... experienced. C.s can present themselves as merely a conduit through which information is passed: 'It's no use asking ...
... experience as A. Consequently A. will be attracted to them as persons, and more inclined to heed what they say. The ... experienced. C.s can present themselves as merely a conduit through which information is passed: 'It's no use asking ...
Andere Ausgaben - Alle anzeigen
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
accept action agree allow appear argument attention avoid begin Bill bond cause choice choose close communication consider convention criticism Description detail difficult effect event example expect experience expressed face feel Further reading give given goals happen ideas important indicate indirect influence interaction interest interpretation involved kind language Leech less listeners material matter meaning meeting negative notice object occur offered one’s opinion particular perform perhaps person Persuasive value phrase Politeness position possible present problem produce question readers reasons recognize reference represented request requires response sentence share social someone speaker speaking specific speech statement strong suggests Svartvik tactics tactics Further reading talk Tasks things thought topic turn understand whole wish writing