A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
Im Buch
Ergebnisse 1-5 von 77
Seite xvii
... meanings are made in the mind, which will eventually prove useful for the analysis of communicational rhetoric. 'Delivery' has flourished as students have explored the minutiae of body language and non-verbal communications, and the ...
... meanings are made in the mind, which will eventually prove useful for the analysis of communicational rhetoric. 'Delivery' has flourished as students have explored the minutiae of body language and non-verbal communications, and the ...
Seite 4
... meaning Understand the social values of spoken communication Maintain smooth exchange of turns at speaking Avoid ... meaning Using the phone , make a good beginning Interrupt another person Use one's voice to support one's meaning Use ...
... meaning Understand the social values of spoken communication Maintain smooth exchange of turns at speaking Avoid ... meaning Using the phone , make a good beginning Interrupt another person Use one's voice to support one's meaning Use ...
Seite 7
... Take care when using the adjacent words which have complex meaning ' By the way ' Even ' ' From ' Next ' ' Oh ' ' Therefore ' ' Unless ' ' Well ' ' Y'know ' Begging the question Bluntness: choose Boast Body language Bring contraries 7.
... Take care when using the adjacent words which have complex meaning ' By the way ' Even ' ' From ' Next ' ' Oh ' ' Therefore ' ' Unless ' ' Well ' ' Y'know ' Begging the question Bluntness: choose Boast Body language Bring contraries 7.
Seite 8
... meaning Admit a fault in one's argument , but neutralize its effect by balancing it with a virtue Criticize , but neutralize its effect with praise Put together two contrary ideas in such a way that their opposition seems reduced Show ...
... meaning Admit a fault in one's argument , but neutralize its effect by balancing it with a virtue Criticize , but neutralize its effect with praise Put together two contrary ideas in such a way that their opposition seems reduced Show ...
Seite 9
... meaning Prioritize points to suit oneself Be accurate and specific in stating the basis of one's argument Give details of qualities a thing has , to suit one's purposes Compare and contrast two matters for effect Provide examples to ...
... meaning Prioritize points to suit oneself Be accurate and specific in stating the basis of one's argument Give details of qualities a thing has , to suit one's purposes Compare and contrast two matters for effect Provide examples to ...
Andere Ausgaben - Alle anzeigen
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
accept action agree allow appear argument attention avoid begin Bill bond cause choice choose close communication consider convention criticism Description detail difficult effect event example expect experience expressed face feel Further reading give given goals happen ideas important indicate indirect influence interaction interest interpretation involved kind language Leech less listeners material matter meaning meeting negative notice object occur offered one’s opinion particular perform perhaps person Persuasive value phrase Politeness position possible present problem produce question readers reasons recognize reference represented request requires response sentence share social someone speaker speaking specific speech statement strong suggests Svartvik tactics tactics Further reading talk Tasks things thought topic turn understand whole wish writing