A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
Im Buch
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Seite viii
... particular circumstances of your communication. For example (a) You work out that you need to apologize to a senior colleague for some fault he or she blames on you, but which was not in fact your fault, while at the same time ...
... particular circumstances of your communication. For example (a) You work out that you need to apologize to a senior colleague for some fault he or she blames on you, but which was not in fact your fault, while at the same time ...
Seite ix
... particular circumstances of your communication. For example (a) You know you have to put a proposal to your colleagues which they will resist unless you allow them to make some input into it. (b) On looking through the Index to ...
... particular circumstances of your communication. For example (a) You know you have to put a proposal to your colleagues which they will resist unless you allow them to make some input into it. (b) On looking through the Index to ...
Seite xiv
... particular goal at any one time, or in order to build up slowly the quality and kind of relationship with someone which can be used, as a pre-persuasion, for other attempts at influence in future interactions. Persuasion also has other ...
... particular goal at any one time, or in order to build up slowly the quality and kind of relationship with someone which can be used, as a pre-persuasion, for other attempts at influence in future interactions. Persuasion also has other ...
Seite xviii
... particular tactic than is supplied in the Collection of Tactics, suggestions for further reading are offered, and a reference list is appended.) While other texts on communication list language tactics, some of them do no more than name ...
... particular tactic than is supplied in the Collection of Tactics, suggestions for further reading are offered, and a reference list is appended.) While other texts on communication list language tactics, some of them do no more than name ...
Seite xix
... particular instruction nor rigid rules. So this book will not declare any tactics to be the 'correct' ones for a particular encounter or goal. Nor should it do so, since this can only be done when all the details of the specific ...
... particular instruction nor rigid rules. So this book will not declare any tactics to be the 'correct' ones for a particular encounter or goal. Nor should it do so, since this can only be done when all the details of the specific ...
Andere Ausgaben - Alle anzeigen
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
accept action agree allow appear argument attention avoid begin Bill bond cause choice choose close communication consider convention criticism Description detail difficult effect event example expect experience expressed face feel Further reading give given goals happen ideas important indicate indirect influence interaction interest interpretation involved kind language Leech less listeners material matter meaning meeting negative notice object occur offered one’s opinion particular perform perhaps person Persuasive value phrase Politeness position possible present problem produce question readers reasons recognize reference represented request requires response sentence share social someone speaker speaking specific speech statement strong suggests Svartvik tactics tactics Further reading talk Tasks things thought topic turn understand whole wish writing