A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
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Seite xii
... perhaps it is right that it should do so, if only because the spontaneity is often only apparent and not real, and it is certainly not an indication of untactical language, but rather just a sign that the tactics used are very familiar ...
... perhaps it is right that it should do so, if only because the spontaneity is often only apparent and not real, and it is certainly not an indication of untactical language, but rather just a sign that the tactics used are very familiar ...
Seite xv
... perhaps one day, because it has not been heard for a long time, people will forget that it was ever current. PERSUASION AND LANGUAGE One major tool in the achievement of persuasion is language. It is not the only one, of course, because ...
... perhaps one day, because it has not been heard for a long time, people will forget that it was ever current. PERSUASION AND LANGUAGE One major tool in the achievement of persuasion is language. It is not the only one, of course, because ...
Seite 22
... perhaps the steering went.' C.s can indicate their own involvement in what is being stated, that is, how far they are prepared to vouch for the account material, or they can leave the material to stand by itself. Persuasive value Since ...
... perhaps the steering went.' C.s can indicate their own involvement in what is being stated, that is, how far they are prepared to vouch for the account material, or they can leave the material to stand by itself. Persuasive value Since ...
Seite 23
... perhaps cause them to resist a later communication because it does not fit with the present account. An account can also be persuasive if C.s show signs of thoughtful choice in language, for example, by hesitating before selecting a ...
... perhaps cause them to resist a later communication because it does not fit with the present account. An account can also be persuasive if C.s show signs of thoughtful choice in language, for example, by hesitating before selecting a ...
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A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
accept action agree allow appear argument attention avoid begin Bill bond cause choice choose close communication consider convention criticism Description detail difficult effect event example expect experience expressed face feel Further reading give given goals happen ideas important indicate indirect influence interaction interest interpretation involved kind language Leech less listeners material matter meaning meeting negative notice object occur offered one’s opinion particular perform perhaps person Persuasive value phrase Politeness position possible present problem produce question readers reasons recognize reference represented request requires response sentence share social someone speaker speaking specific speech statement strong suggests Svartvik tactics tactics Further reading talk Tasks things thought topic turn understand whole wish writing