A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
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Seite xviii
... more information about a particular tactic than is supplied in the Collection of Tactics, suggestions for further reading are offered, and a reference list is appended.) While other texts on communication list language tactics, some of them ...
... more information about a particular tactic than is supplied in the Collection of Tactics, suggestions for further reading are offered, and a reference list is appended.) While other texts on communication list language tactics, some of them ...
Seite xx
... tactics can be put, examples are supplied showing the tactic in use. For some tactics warnings are given of the dangers involved in handling the tactic badly. Cross-references to other relevant tactics, and suggestions for further reading ...
... tactics can be put, examples are supplied showing the tactic in use. For some tactics warnings are given of the dangers involved in handling the tactic badly. Cross-references to other relevant tactics, and suggestions for further reading ...
Seite 22
... Further reading Giles and Smith (1979) ACCOUNT: CHOOSE Tasks To have an interpretation of an event accepted as true. To present a communication as if C.'s goal is only to inform. Description An account presents information about an ...
... Further reading Giles and Smith (1979) ACCOUNT: CHOOSE Tasks To have an interpretation of an event accepted as true. To present a communication as if C.'s goal is only to inform. Description An account presents information about an ...
Seite 24
... tactics Further reading Sonnino (1968) ACCURACY: SHOW DEGREE OF Task To make explicit the degree of accuracy with which C. presents the material. Description In both speech and writing, when C.s are not absolutely sure they have got the ...
... tactics Further reading Sonnino (1968) ACCURACY: SHOW DEGREE OF Task To make explicit the degree of accuracy with which C. presents the material. Description In both speech and writing, when C.s are not absolutely sure they have got the ...
Seite 37
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A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
accept action agree allow appear argument attention avoid begin Bill bond cause choice choose close communication consider convention criticism Description detail difficult effect event example expect experience expressed face feel Further reading give given goals happen ideas important indicate indirect influence interaction interest interpretation involved kind language Leech less listeners material matter meaning meeting negative notice object occur offered one’s opinion particular perform perhaps person Persuasive value phrase Politeness position possible present problem produce question readers reasons recognize reference represented request requires response sentence share social someone speaker speaking specific speech statement strong suggests Svartvik tactics tactics Further reading talk Tasks things thought topic turn understand whole wish writing