A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
Im Buch
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... description which is covertly subjective Reduce or increase others ' uncertainty Form one's material into a narrative design Convert one's material into communicable elements Make a report Choose to use a particular act Respond to ...
... description which is covertly subjective Reduce or increase others ' uncertainty Form one's material into a narrative design Convert one's material into communicable elements Make a report Choose to use a particular act Respond to ...
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... Description In both speech and writing, when C.s are not absolutely sure they have got the right term for what they wish to represent, they can indicate this by using a 'hedging' term, for example, 'sort of,' 'kind of,' 'more or less ...
... Description In both speech and writing, when C.s are not absolutely sure they have got the right term for what they wish to represent, they can indicate this by using a 'hedging' term, for example, 'sort of,' 'kind of,' 'more or less ...
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... Description In choosing accusation, a C. raises matters of guilt, blame, judgment, and standards. Once these are on the agenda they may have divisive effects, and can create oppositions. A useful accusation seeks not only to have blame ...
... Description In choosing accusation, a C. raises matters of guilt, blame, judgment, and standards. Once these are on the agenda they may have divisive effects, and can create oppositions. A useful accusation seeks not only to have blame ...
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... description, saving C. effort, and asking A. to agree that C. can do this. (However, there are many other meanings for 'y'know'.) In Ex. 3, the comment is a warning that a face-threatening act will follow. This is one way to modify the ...
... description, saving C. effort, and asking A. to agree that C. can do this. (However, there are many other meanings for 'y'know'.) In Ex. 3, the comment is a warning that a face-threatening act will follow. This is one way to modify the ...
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... Description Adverbial phrases can indicate what causes some matter, as in Ex. 1 If she signs the contract, then we will be able to go ahead. Ex. 2 He applied for the job out of interest. Ex. 3 She arrived late because she likes to make ...
... Description Adverbial phrases can indicate what causes some matter, as in Ex. 1 If she signs the contract, then we will be able to go ahead. Ex. 2 He applied for the job out of interest. Ex. 3 She arrived late because she likes to make ...
Andere Ausgaben - Alle anzeigen
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
A.’s face accept ADVERBS argument attitude avoid Bill body language bond Brown and Levinson cause choose clause Codeswitching cooperative principle criticism damage difficult example expressed Face threats feel free indirect speech Further reading Brown Further reading Corbett Further reading Leech genre give goals grammatical Greenbaum ideas important imposition indicate inserted sequence interaction interpretation joke Leech and Svartvik listeners loss of face Mary matter meaning metaphor Metonymy narrative negative offered one’s oneself perform person Persuasive value Peter loves Mary phrase Politeness indirection Politeness tactics Further possible praise preferred response present problem produce question Quirk readers reading Corbett 1977 recognize reference request share signal sociable language Social convention someone speaker specific speech speech act suggests tactics Further reading talk Tasks Description things topic understand Wierzbicka 1987 wish words