A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
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... read it.' Though the similarities that are created by accommodation may only reside in the superficial aspects of ... Further reading Giles and Smith (1979) ACCOUNT: CHOOSE Tasks To have an interpretation of an event accepted as true ...
... read it.' Though the similarities that are created by accommodation may only reside in the superficial aspects of ... Further reading Giles and Smith (1979) ACCOUNT: CHOOSE Tasks To have an interpretation of an event accepted as true ...
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... Further reading Sonnino (1968) ACCURACY: SHOW DEGREE OF Task To make explicit the degree of accuracy with which C. presents the material. Description In both speech and writing, when C.s are not absolutely sure they have got the right ...
... Further reading Sonnino (1968) ACCURACY: SHOW DEGREE OF Task To make explicit the degree of accuracy with which C. presents the material. Description In both speech and writing, when C.s are not absolutely sure they have got the right ...
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A Practical Language Guide Joan Mulholland. Further reading Antaki (1988); Sonnino (1968) ACCUSATION: CHOOSE To raise ... Further reading Mulholland (1991) ACCUSE Task To bring a claim of wrongdoing against someone. Description To accuse ...
A Practical Language Guide Joan Mulholland. Further reading Antaki (1988); Sonnino (1968) ACCUSATION: CHOOSE To raise ... Further reading Mulholland (1991) ACCUSE Task To bring a claim of wrongdoing against someone. Description To accuse ...
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... Further reading Halliday (1978) ANTITHESIS Tasks To bring together two opposed ideas to give each one.
... Further reading Halliday (1978) ANTITHESIS Tasks To bring together two opposed ideas to give each one.
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... Further, the grammatical parallel between the two clauses, and hence its aphoristic appearance, suggests that the ... Further reading Corbett (1977, 1990); Sonnino (1968) APOLOGIZE To express regret for a past action. To avoid blame.
... Further, the grammatical parallel between the two clauses, and hence its aphoristic appearance, suggests that the ... Further reading Corbett (1977, 1990); Sonnino (1968) APOLOGIZE To express regret for a past action. To avoid blame.
Andere Ausgaben - Alle anzeigen
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
A.’s face accept ADVERBS argument attitude avoid Bill body language bond Brown and Levinson cause choose clause Codeswitching cooperative principle criticism damage difficult example expressed Face threats feel free indirect speech Further reading Brown Further reading Corbett Further reading Leech genre give goals grammatical Greenbaum ideas important imposition indicate inserted sequence interaction interpretation joke Leech and Svartvik listeners loss of face Mary matter meaning metaphor Metonymy narrative negative offered one’s oneself perform person Persuasive value Peter loves Mary phrase Politeness indirection Politeness tactics Further possible praise preferred response present problem produce question Quirk readers reading Corbett 1977 recognize reference request share signal sociable language Social convention someone speaker specific speech speech act suggests tactics Further reading talk Tasks Description things topic understand Wierzbicka 1987 wish words