A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
Im Buch
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Seite
... action joint; Self-defense; Sociable language; and Understatement. c. The tactic 'Argument: choose' shows what a polarized situation you would set up if you put your proposal as an argument. If this seems a bad idea, then settle for the ...
... action joint; Self-defense; Sociable language; and Understatement. c. The tactic 'Argument: choose' shows what a polarized situation you would set up if you put your proposal as an argument. If this seems a bad idea, then settle for the ...
Seite 2
... action Avoid damage to another's self - esteem 2.3 Micro - level structuring Understand how social acts can be best performed through language Interpret the communication of others Perform greetings to advantage Begin an interaction to ...
... action Avoid damage to another's self - esteem 2.3 Micro - level structuring Understand how social acts can be best performed through language Interpret the communication of others Perform greetings to advantage Begin an interaction to ...
Seite 3
... action Influence others to respond as one wishes Clarify a matter before proceeding further Distinguish non - literal language Signal that extra attention to the language is needed Close an exchange of speech with oneself in charge ...
... action Influence others to respond as one wishes Clarify a matter before proceeding further Distinguish non - literal language Signal that extra attention to the language is needed Close an exchange of speech with oneself in charge ...
Seite 6
... action is good or bad } Express regret for a past action Avoid blame for a future act Seek help to prevent something bad happening State something good about oneself Praise oneself Seek to have someone do something or to cause something ...
... action is good or bad } Express regret for a past action Avoid blame for a future act Seek help to prevent something bad happening State something good about oneself Praise oneself Seek to have someone do something or to cause something ...
Seite
... action joint make the act impersonal minimize imposition on others negative point of view presume agreement principle and tactics show concern for A.'s needs use a promise or offer use blunt tactics use formality use indirection use ...
... action joint make the act impersonal minimize imposition on others negative point of view presume agreement principle and tactics show concern for A.'s needs use a promise or offer use blunt tactics use formality use indirection use ...
Andere Ausgaben - Alle anzeigen
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
A.’s face accept ADVERBS argument attitude avoid Bill body language bond Brown and Levinson cause choose clause Codeswitching cooperative principle criticism damage difficult example expressed Face threats feel free indirect speech Further reading Brown Further reading Corbett Further reading Leech genre give goals grammatical Greenbaum ideas important imposition indicate inserted sequence interaction interpretation joke Leech and Svartvik listeners loss of face Mary matter meaning metaphor Metonymy narrative negative offered one’s oneself perform person Persuasive value Peter loves Mary phrase Politeness indirection Politeness tactics Further possible praise preferred response present problem produce question Quirk readers reading Corbett 1977 recognize reference request share signal sociable language Social convention someone speaker specific speech speech act suggests tactics Further reading talk Tasks Description things topic understand Wierzbicka 1987 wish words