A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
Im Buch
Ergebnisse 1-5 von 72
Seite
... given which shows how it works tactically; and a demonstration is given of the ways in which it can be used to good effect by both writers and speakers as they produce communications. Also, of course, by studying the tactics and their ...
... given which shows how it works tactically; and a demonstration is given of the ways in which it can be used to good effect by both writers and speakers as they produce communications. Also, of course, by studying the tactics and their ...
Seite
... given in the table to the relevant tactics in the alphabetically listed Collection of Tactics. d. Read any you have time for, and then consider how best to use the tactics in the particular circumstances of your communication. For ...
... given in the table to the relevant tactics in the alphabetically listed Collection of Tactics. d. Read any you have time for, and then consider how best to use the tactics in the particular circumstances of your communication. For ...
Seite
... given support in an election. The important purposes of everyday life include forming group identities, associating well with others, acquiring a sense of one's own identity from the way one communicates with others, and from the ways ...
... given support in an election. The important purposes of everyday life include forming group identities, associating well with others, acquiring a sense of one's own identity from the way one communicates with others, and from the ways ...
Seite
... given rise to major studies on tact and politeness, gender, and cross-cultural communications. 'Memory,' always an under-examined aspect of communication, is now receiving attention from the cognitive scientists and those who work in ...
... given rise to major studies on tact and politeness, gender, and cross-cultural communications. 'Memory,' always an under-examined aspect of communication, is now receiving attention from the cognitive scientists and those who work in ...
Seite
... tactical rules for interpreting the communications of others are supplied. Useful tactics for the management of personal presentation, the achievement of a good working relationship, are given, and ways of successfully managing some.
... tactical rules for interpreting the communications of others are supplied. Useful tactics for the management of personal presentation, the achievement of a good working relationship, are given, and ways of successfully managing some.
Andere Ausgaben - Alle anzeigen
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
A.’s face accept ADVERBS argument attitude avoid Bill body language bond Brown and Levinson cause choose clause Codeswitching cooperative principle criticism damage difficult example expressed Face threats feel free indirect speech Further reading Brown Further reading Corbett Further reading Leech genre give goals grammatical Greenbaum ideas important imposition indicate inserted sequence interaction interpretation joke Leech and Svartvik listeners loss of face Mary matter meaning metaphor Metonymy narrative negative offered one’s oneself perform person Persuasive value Peter loves Mary phrase Politeness indirection Politeness tactics Further possible praise preferred response present problem produce question Quirk readers reading Corbett 1977 recognize reference request share signal sociable language Social convention someone speaker specific speech speech act suggests tactics Further reading talk Tasks Description things topic understand Wierzbicka 1987 wish words