A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
Im Buch
Ergebnisse 1-5 von 54
Seite
... whole Table of Tasks, or the whole Collection of Tactics. METHOD IV Students or teachers engaged in communication studies could use the Handbook as a course programme. Introduction THE POWER OF COMMUNICATION Many people are prepared to.
... whole Table of Tasks, or the whole Collection of Tactics. METHOD IV Students or teachers engaged in communication studies could use the Handbook as a course programme. Introduction THE POWER OF COMMUNICATION Many people are prepared to.
Seite
... whole interaction evokes happy memories. This could be the daughter's aim in setting it up, and her mother's in joining in, forming a joint exercise in reinforcing the family bond which is at risk by the daughter's absence from home ...
... whole interaction evokes happy memories. This could be the daughter's aim in setting it up, and her mother's in joining in, forming a joint exercise in reinforcing the family bond which is at risk by the daughter's absence from home ...
Seite
... whole way a person reads or listens to the ensuing communication. There are tactics on the best way to take advantage of the special qualities of speech or writing as a mode of persuasion. There are tactics on the best way to present a ...
... whole way a person reads or listens to the ensuing communication. There are tactics on the best way to take advantage of the special qualities of speech or writing as a mode of persuasion. There are tactics on the best way to present a ...
Seite
... whole, and to what kind of audience it is directed, and continues by giving specific attention to the details of presentation in words and sentences. 2 Index to the Collection of Tactics From page 17 to page 21 is a standard ...
... whole, and to what kind of audience it is directed, and continues by giving specific attention to the details of presentation in words and sentences. 2 Index to the Collection of Tactics From page 17 to page 21 is a standard ...
Seite 4
... whole section of one's text on a metaphor for covert influence } Lighten the mood of an interaction Present a matter without penalty Make covert meaning in one's communication Appear to involve another person Set or influence the agenda ...
... whole section of one's text on a metaphor for covert influence } Lighten the mood of an interaction Present a matter without penalty Make covert meaning in one's communication Appear to involve another person Set or influence the agenda ...
Andere Ausgaben - Alle anzeigen
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
A.’s face accept ADVERBS argument attitude avoid Bill body language bond Brown and Levinson cause choose clause Codeswitching cooperative principle criticism damage difficult example expressed Face threats feel free indirect speech Further reading Brown Further reading Corbett Further reading Leech genre give goals grammatical Greenbaum ideas important imposition indicate inserted sequence interaction interpretation joke Leech and Svartvik listeners loss of face Mary matter meaning metaphor Metonymy narrative negative offered one’s oneself perform person Persuasive value Peter loves Mary phrase Politeness indirection Politeness tactics Further possible praise preferred response present problem produce question Quirk readers reading Corbett 1977 recognize reference request share signal sociable language Social convention someone speaker specific speech speech act suggests tactics Further reading talk Tasks Description things topic understand Wierzbicka 1987 wish words