A Handbook of Persuasive Tactics: A Practical Language GuideRoutledge, 02.09.2003 - 432 Seiten Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications. |
Im Buch
Ergebnisse 6-10 von 87
Seite xvii
... Ideas on the persuasive use of language from all of them have been incorporated here as they were found relevant. And it is very much a twentieth-century view that sees this as a proper way to present rhetorical tactics. Nowadays, at ...
... Ideas on the persuasive use of language from all of them have been incorporated here as they were found relevant. And it is very much a twentieth-century view that sees this as a proper way to present rhetorical tactics. Nowadays, at ...
Seite 2
... ideas Myth Quotation Proverbs. Goal Task 1 General issues in communication 1.1 Supporting one's communication in general ways who has a right to choose a topic Consider the context features Adapt one's style to others Use educated ...
... ideas Myth Quotation Proverbs. Goal Task 1 General issues in communication 1.1 Supporting one's communication in general ways who has a right to choose a topic Consider the context features Adapt one's style to others Use educated ...
Seite 3
... ideas Bring figures as evidence for one's ideas Indicate the degree of reliability of one's material Show how firmly one believes in one's material Show how generally applicable one's material is Set a way of reading for one's ...
... ideas Bring figures as evidence for one's ideas Indicate the degree of reliability of one's material Show how firmly one believes in one's material Show how generally applicable one's material is Set a way of reading for one's ...
Seite 6
... Idea arrangement Information flow Information flow : adjustments a End a written interaction to advantage Design one's ... ideas to best advantage Ensure that others can handle the amount of information one wishes to give Adjust the pace ...
... Idea arrangement Information flow Information flow : adjustments a End a written interaction to advantage Design one's ... ideas to best advantage Ensure that others can handle the amount of information one wishes to give Adjust the pace ...
Seite 7
... idea arrangement Link material tactics ] } Antithesis. Preferred response Inserted sequence Metaphor Metonymy Metaphor markers Move : follow up Preferred response Preferred response : types Presequences Signal that extra attention to the ...
... idea arrangement Link material tactics ] } Antithesis. Preferred response Inserted sequence Metaphor Metonymy Metaphor markers Move : follow up Preferred response Preferred response : types Presequences Signal that extra attention to the ...
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A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Eingeschränkte Leseprobe - 2003 |
Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 1994 |
A Handbook of Persuasive Tactics: A Practical Language Guide Joan Mulholland Keine Leseprobe verfügbar - 2015 |
Häufige Begriffe und Wortgruppen
accept action agree allow appear argument attention avoid begin Bill bond cause choice choose close communication consider convention criticism Description detail difficult effect event example expect experience expressed face feel Further reading give given goals happen ideas important indicate indirect influence interaction interest interpretation involved kind language Leech less listeners material matter meaning meeting negative notice object occur offered one’s opinion particular perform perhaps person Persuasive value phrase Politeness position possible present problem produce question readers reasons recognize reference represented request requires response sentence share social someone speaker speaking specific speech statement strong suggests Svartvik tactics tactics Further reading talk Tasks things thought topic turn understand whole wish writing